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Value Award recognises Arai quality at an impressive price.

The Arai Axces helmet has been given the Value Award in the November 2011 RiDE Awards issue of the magazine. Designed specifically by Arai to act as an affordable entry point to the iconic Japanese brand’s array of desirable helmets, the Axces has proved an extremely popular addition to the range and enjoyed great sales success.

The Axces maybe the most affordable Arai ever, but nothing has been spared in its construction – to quote from the RiDE Awards article itself:

“When it comes to safety and quality, no corners have been cut.”

The shell is made with Arai’s Super Fibre Construction (SFC) and features the same ring shaped strengthening in its lower section as found on the benchmark race-specification RX-7 GP. Built into the outer shell are an air conductor rear vent, ducting for an optional top vent, plus side exhaust vents. A powerful chin vent features enlarged duct access for improved efficiency.

The triple density inner shell and fully washable interior add to the Axces’s comfort and safety, as does the Arai-standard double ‘D’ ring strap fastening. The 2mm polycarbonate Pinlock® ready visor features twin brow vents, de-mist visor lock, Lever Release System (LRS) and mounts via Arai’s aerodynamic recessed visor holder system.

John Wakefield, Managing Director of Arai’s UK importer Phoenix was delighted to receive news of the RiDE Award; “Arai has long been, and always will be, a premium product but the Axces has given the opportunity to a whole segment of motorcyclists who may have always wanted an Arai, but with the recent economic situation were finding it difficult to actually own one. And as RiDE so succinctly points out, it’s still very much an Arai with the attention to detail and quality you’d expect.”

The Arai Axces is available in Plain Black or White, sizes XS–XXL with an RRP of £259.99 or Black Frost with an RRP of £269.99.

The Arai Difference

Without exception all Arai helmets offer a peerless fit; the Japanese brand’s reputation for quality, comfort and safety has recently been further reinforced as, for the 13^th consecutive year, Arai came out top of the JD Power and Associates Motorcycle Helmet Satisfaction Study. Also, Arai placed three of its helmets in the overall top ten – including the number one spot – of RiDE Magazine’s 2009 RiDER Power Survey, an exhaustive poll taken from 5000 readers, reported in the November 2009 issue.